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CRIA's own study counters P2P lies

Filed in archive Analysis , RIAA, IFPI by Marc on March 17, 2006

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Canadian music association CRIA and RIAA are quick to point to unauthorized copying and P2P in particular as a monster that has cost the industry billions of dollars in revenues with little evidence. CRIA commissioned a study on how people actually obtain and use music. That study refutes its own claims.

Only 10% of people said they bought less music because of P2P. Other major reasons - price (16%), nothing of interest (14%), lack of time (13%), collection is big enough (9%), don't buy (7%), listen to radio (7%), change in tastes (6%).

From the article:

The survey asked for the sources of music on people's computers. Among those who download musiclinks from P2P services, the top source of music was ripping copies of their own CDs (36.4%), followed by P2P downloads (32.6%), paid downloads (20.1%), shared music from friends (8.8%), downloads from artist sites (5.6%), and other sources (2.9%). In other words, even among those who download music from P2P services, the music acquired on those services account for only one-third of the music on their computers as store-bought CDs remain the single largest source of music for downloaders (page 53).

For all the emphasis on the teenage downloaders, it is interesting that the 35 to 44 age group had the largest spread between CDs and P2P as the source of music. Among that demographic, 31 percent of their music comes from P2P services and 27 percent from ripping their own CDs (page 69).

In summary, P2P downloading constitutes less than one-third of the music on downloaders' computers, that P2P users frequently try music on P2P services before they buy, that the largest P2P downloader demographic is also the largest music buying demographic, and that reduced purchasing has little to do with the availability of music on P2P services.



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