Podcasting is Not Just for Kids
Filed in archive Analysis , Podcasting by Marc on June 11, 2007

What is interesting is that the 35-54 age group was quite strong with a users share similar to or greater than the Internet. Furthermore relative podcasting penetration increased as both income and education rose. This supports programming data that shows many top podcasts are business or educational. The data points to broad acceptance of podcasting, especially among the more affluent population, which will attract advertisers.
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Mr Wong
