digitalmusic

Stern, A Serius Satellite Success

Filed in archive Companies on May 12, 2006

Stern, A Serius Satellite Success
Research company Bridge Ratings said that the howard stern effect is dying down, resulting in an estimated addition of 1.1 million subscribers to the Sirius satellite radio service. Assuming each subscriber generates a net average of $100 in annual revenues, Stern increases Sirius revenues by $110 million. That's a rough wash on the balance line as Stern is being paid the same amount in his five year $500 million contract.

Breaking even on Stern represents a success for Sirius. Stern's addition brought great corporate value beyond the profit line. His fans alone now represent 8% of Sirus subscribers. Landing him re-established Sirius as a serious satellite radio vendor at a time when it was being significantly outpaced by XM.

Permalink: Stern, A Serius Satellite Success

Tags: howar  stern 

Vote for Stern, A Serius Satellite Success:

  • Currently 9.50/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 9.50 out of 4 vote(s) cast.
 
Share It
RSS rss
Google google
Yahoo! yahoo
Bloglines Bloglines
TwitterFollow us on Twitter!
Most Popular   Analysis   Apple   Artists   Best of   Blog   Business   Commentary   Community   Companies   Consumer Rights   Did you know   DRM   Education   Events   Finance   Fun   Games   Government   Industry   Information about